What’s the Cost to Add Message Boards to Signs?

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What’s the Cost to Add Message Boards to Signs?

www.holidaysigns.com-richmond-cost-to-add-message-boards-to-signs

3 TYPES OF CHANGEABLE MESSAGING:
   Adding a changeable message board to your existing main identification sign kills two birds with one stone. You effectively brand your business while advertising your products and services at the same time, a winning combination! To get to the cost to add message boards to signs, you must first understand your options. There are basically 3 types of changeable message boards businesses use for promotions:

  1. Banners
  2. Manual Change Boards
  3. Electronic Message Centers

   Let’s take a closer look at options two and three.

MANUAL-CHANGE (STATIC) MESSAGE BOARDS:
   These are message systems made of box-type metal sign cabinets using internal fluorescent lighting and plastic sign faces with tracks spaced horizontally across that hold changeable plastic letters. Since these signs lights up from within, the faces are typically translucent white or off-white in color with clear letter tracks. Letters are factory-produced in black or red printed on clear flat plastic, but could be customized in any color. Special symbols like the blue Facebook and Twitter logos are now available in changeable letter sets.  Specialty letters that are clear with black backgrounds called “MoonGlo Reverse Copy” are also a choice, but you have to use solid black letter tracks and block-out squares to block the light to maintain a solid black background, so these are not very popular.
   The median cost range to add a 32 square foot manual reader board to the average existing two-sided sign is aroundwww.holidaysigns.com-richmond-va-cost-to-add-manual-message-board-to-existing-sign $4,500-$8,500 depending on the number of letters, height above ground, and existing structural conditions, which could add cost.  If just changeable letter faces are needed for an existing box sign that’s functionally working, the cost for that averages in the $1,800-$2,400 range, depending on the size and number of changeable letters.
   Adding a manual change reader board to an existing sign makes good sense, because it’s a way to get customers and prospects passing your business or church each day to engage with your products and services by providing excellent calls to action. But there are limitations and drawbacks when compared with digital message boards:

  1. Digital Messaging provides multiple, customized messages to reach diverse demographic groups with a variety of goods and services;
  2. The movement and brightness of digital gets more attention;
  3. 50-60% of consumers make last minute purchase decisions and digital ups the chances to reach them with the right message at the right time;
  4. Digital Messaging creates new advertisements quickly and inexpensively;
  5. Viewers can understand an image much more quickly than words;
  6. With digital you don’t have to worry about employee safety as copy is updated in parking lot traffic or bad weather;
  7. Digital software is equipped with spell check features so no embarrassing misspelled words in public;
  8. No worries about not having enough letters for the messages you want;
  9. With digital the wind won’t blow letters off your message;
  10. Ability to pre-schedule messages and not worry about who’s going to change the sign.

www.holidaysigns.com-richmond-va-cost-to-add-electronic-message-board-to-existing-signDIGITAL MESSAGE BOARDS (ELECTRONIC MESSAGE CENTERS):
   These are outdoor digital message signs that have black plastic faces with LED pixels arranged across the faces, lighting up to form remotely-programmable graphics that are readable from a distance. In monochrome message boards, a pixel is one LED, in RGB message boards there are 3 LED’s per pixel. Spacing between pixels is called “pixel pitch”. The closer the distance between each pixel, the more LED’s are needed for the sign; therefore a message board with a 16MM pixel pitch uses more LED’s than a 20MM version, and the pricing of digital signs increases as the LED spacing narrows. (SEE THE BASICS OF DIGITAL SIGNS HERE.)
   U.S. Manufacturers of Digital Message Centers include Daktronics, Watchfire, Optec, and Formetco.  Cost factors include overall equipment size, who’s the manufacturer, monochrome or full-color, pixel pitch, wireless or hard-wire communications, and design of structure, but the average cost range to add a two-sided 8′ wide X 4′ high electronic message board to an existing sign would be somewhere around the $18,000-$35,000 range.

 

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Contact:www.holidaysigns.com-richmond-va-how-much-does-a-digital-sign-cost

Mark Hackley, Account Executive

Holiday Signs 

mhackley@holidaysigns.comwww.holidaysigns.com-richmond-va-electronic-sign-service

 

Office: (804) 796-9443   Cell: (540) 416-3154

Here are some other sign-related articles you may like:

 Customer Spotlights…

www.holidaysigns.com-richmond-va-worship-signs-electronic-message-signs-digital

Lifepoint Church    New Life Church    Grace Church

www.holidaysigns.com-richmond-va-signage-for-restaurants-hotels-visitors-centers-wineries-breweries-hospitality-Virginia-electric-signs-digital-message-centers

Capital Ale House    Virginia Diner

www.holidaysigns.com-richmond-va-south-boston-halifax-fishersville-lynchburg-haymarket-va-hospital-signage-wayfinding-branding-digital-message-boards-Daktronics-Watchfire-displays-healthcare

Lucy Corr Village     Augusta Health Pharmacy & Lab

www.holidaysigns.com-Richmond-VA-MD-DC-NC-custom-retail-signs-digital-messaging-LED-electronic-signage-channel-letters-awnings-storefront-graphics-

Mobility Supercenter       Puritan Cleaners       Green Top Sporting Goods

www.holidaysigns.com-richmond-norfolk-virginia-beach-fairfax-charlottesville-roanoke-lynchburg-va-electric-signage-for-banks-credit-unions-insurance-agencies-VA-MD-DC-NC

Pioneer Bank      Connects Credit Union

www.holidaysigns.com-richmond-virginia-beach-newport-news-staunton-va-theater-signage-marquees-digital-movie-boards-shows-and-showtimes-electric-signs-neon-channel-letters-

ACAC Fitness & Wellness Centers      Virginia Repertory Theater      Altria Theater

www.holidaysigns.com-virginia-college-campus-wayfinding-building-identification-signs-electronic-LED-digital-message-boards-VA-MD-NC-DC-universities-public-schools-Daktronics-Watchfire-Monument-Signs

Shenandoah University      Ferrum College

www.holidaysigns.com-richmond-northern-virginia-tidewater-commercial-development-high-rise-pylon-signs-site-ID-pole-structures-tennant-panels-EMC's-LED-channel-letters-digital-signs-shopping-center-marquees-strip-mall-box-cabinets

 Rockwood Square Shopping Center    Towne Center West     MWV Corporate Headquarters

reader appreciation 2 9automotive

Electronic Message Centers

 

www.holidaysigns.com-richmond-va-service-area-map

WE WORK IN YOUR TOWN:

(Click on a city below to see some of our work in your area!)

Charlottesville       Chesapeake       Fredericksburg        Harrisonburg       

Leesburg         Lynchburg       Newport News       Richmond      Roanoke     

South Boston/Halifax      Staunton/Waynesboro      Yorktown       

Thanks to everyone who’s been involved with the many interesting sign projects we have been challenged to tackle over the years!

www.holiday-signs.com-chester-va-staff

Contact us at (804) 796-9443
mhackley@holidaysigns.com

www.holidaysigns.com

 

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 APR 2015-What is the Operating Cost of Digital Signs footer

What’s the Operating Cost of Digital Signs?

www.holidaysigns.com-richmond-va-maintenance-cost-of-digital-signsWhat’s the Operating Cost of Digital Signs?

www.holidaysigns.com-richmond-va-operating-cost-of-digital-signs-bank-signage-exampleJUDGING THE POWER COST
People interested in digital messaging often ask, “What’s the operating cost of digital signs?”
 
That’s a very valid question.  People investing tens of thousands of dollars in digital signage need a basis to formulate an accurate operating budget.  So is there an easy way to estimate the annual cost of operating a digital sign?

The answer is yes, once you determine what type of equipment is right for your custom situation.  The trick is figuring out what’s right:
 

  • Size of display (Determined by viewing distance, speed of passing viewers, and local codes)
  • Monochrome or full-color (Determined by content type and personal preference)
  • Pixel pitch (Determined by viewing distance and speed of passing viewers)
  • Expected Hours of Operation per Day (Determined by personal preference and sometimes code)

www.holidaysigns.com-richmond-va-operating-cost-of-digital-signs

SEEK PROFESSIONAL HELP
  People considering digital signage should consult with a knowledgeable local electric sign company to help them with proper equipment selection. Once you know the specs, it’s just a matter of plugging in the sign’s power requirements, your estimated usage, and local cost per kilowatt hour to come up with an operating cost.

  The leading US brands of digital signs are Daktronics, Watchfire, Optec, and Formetco. Daktronics has an “Operating Cost Calculator” tool that inputs the max wattage of your particular equipment but takes into consideration power reduction for content usage and day/night brightness fluctuations. This simply means that some of your message content will use less than 100% of the available LED’s so the sign never operates on max power. (An example is black backgrounds use less power than white or colored ones.) Likewise, night and cloudy-day messages consume less power than messages in full sun with Daktronics equipment due to their automatic dimming features.

  Competitive second-tier brands of digital signs may not have built-in dimming features that maintain sign appearance www.holidaysigns.com-richmond-va-What-is-the-Operating-Cost-of-Digital-Signsand reduce power consumption using internal timers or light sensors. The difference in power cost in an offshore model running 24 hours at 100% because it has no dimmer, versus a market leader brand running at 25% at night can make a big difference in operating costs.
 
  For a good operating cost example, let’s consider a 2-sided Daktronics 3500 Series Full-Color (RGB) Model, 8′ wide X 4′ tall, with a 24 x 64 matrix (34MM pixel pitch resolution), 1,860 max total watts. Using this configuration and an average electric utility cost of 8 cents per kilowatt hour (a good average commercial utility cost for Central Virginia), the estimated daily cost of power is 63 cents, and the estimated annual power cost using the calculator tool is $225.37. Take the same 8′ wide X 4′ tall sign, but boost the matrix size to 64 X 144 (16 MM pixel pitch) and wattage to 3,620, and the power cost doubles. Considering an average LED pole-light in a parking lot costs about $240* to operate year round, 12-hours a day, the operating cost of an average 32 square foot, double sided RGB digital sign would be about the equivalent of adding a parking lot light or two at your site, depending on the resolution you need. (*Source: Lighting Research Center)

  I hope this information was helpful as you investigate the costs of owning and operating your own on-premise digital advertising sign. Our project managers have access to many tools that can help you determine the right sign for your site with a cost estimate, return on investment and utility cost forecast.

Contact:www.holidaysigns.com-richmond-va-how-much-does-a-digital-sign-cost

Mark Hackley, Account Executive

Holiday Signs 

mhackley@holidaysigns.comwww.holidaysigns.com-richmond-va-electronic-sign-service

(540)416-3154

 

 www.holidaysigns.com-richmons-va-examples-digital-signs-signage

Here are some other sign-related articles you may like:

 Customer Spotlights…

www.holidaysigns.com-richmond-va-worship-signs-electronic-message-signs-digital

Lifepoint Church    New Life Church    Grace Church

www.holidaysigns.com-richmond-va-signage-for-restaurants-hotels-visitors-centers-wineries-breweries-hospitality-Virginia-electric-signs-digital-message-centers

Capital Ale House    Virginia Diner

www.holidaysigns.com-richmond-va-south-boston-halifax-fishersville-lynchburg-haymarket-va-hospital-signage-wayfinding-branding-digital-message-boards-Daktronics-Watchfire-displays-healthcare

Lucy Corr Village     Augusta Health Pharmacy & Lab

www.holidaysigns.com-Richmond-VA-MD-DC-NC-custom-retail-signs-digital-messaging-LED-electronic-signage-channel-letters-awnings-storefront-graphics-

Mobility Supercenter       Puritan Cleaners       Green Top Sporting Goods

www.holidaysigns.com-richmond-norfolk-virginia-beach-fairfax-charlottesville-roanoke-lynchburg-va-electric-signage-for-banks-credit-unions-insurance-agencies-VA-MD-DC-NC

Pioneer Bank      Connects Credit Union

www.holidaysigns.com-richmond-virginia-beach-newport-news-staunton-va-theater-signage-marquees-digital-movie-boards-shows-and-showtimes-electric-signs-neon-channel-letters-

ACAC Fitness & Wellness Centers      Virginia Repertory Theater      Altria Theater

www.holidaysigns.com-virginia-college-campus-wayfinding-building-identification-signs-electronic-LED-digital-message-boards-VA-MD-NC-DC-universities-public-schools-Daktronics-Watchfire-Monument-Signs

Shenandoah University      Ferrum College

www.holidaysigns.com-richmond-northern-virginia-tidewater-commercial-development-high-rise-pylon-signs-site-ID-pole-structures-tennant-panels-EMC's-LED-channel-letters-digital-signs-shopping-center-marquees-strip-mall-box-cabinets

 Rockwood Square Shopping Center    Towne Center West     MWV Corporate Headquarters

reader appreciation 2 9automotive

Electronic Message Centers

 

www.holidaysigns.com-richmond-va-service-area-map

WE WORK IN YOUR TOWN:

(Click on a city below to see some of our work in your area!)

Charlottesville       Chesapeake       Fredericksburg        Harrisonburg       

Leesburg         Lynchburg       Newport News       Richmond      Roanoke     

South Boston/Halifax      Staunton/Waynesboro      Yorktown       

Thanks to everyone who’s been involved with the many interesting sign projects we have been challenged to tackle over the years!

www.holiday-signs.com-chester-va-staff

Contact us at (804) 796-9443
mhackley@holidaysigns.com

www.holidaysigns.com

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 APR 2015-What is the Operating Cost of Digital Signs footer

What’s the Maintenance Cost of Digital Signs?

www.holidaysigns.com-richmond-va-maintenance-cost-of-digital-signsWhat’s the Maintenance Cost of Digital Signs?

www.holidaysigns.com-richmond-va-maintenance-cost-of-digital-signs

THE BIG UNKNOWN

What is the maintenance cost of digital signs? You may be contemplating digital signage as a potential marketing tool but you’re concerned about the after-sale costs. Just like any other equipment, digital signs wear out over time, but how much do they cost to repair? 

Holiday Signs specializes in LED Digital Signs which can sometimes be confused with two other types of digital signs: LCD and Incandescent bulb type signs. This article will focus on LED-type sign repair and not LCD or Incandescent type digital signs, however, if you still have an incandescent message sign, you should replace it as soon as you can if you’re concerned about sign maintenance costs.

LED MESSAGE CENTERS

In this article, I will be discussing maintenance issues with on-premise digital signs. These types of signswww.holidaysigns.com-richmond-va-repairing-daktronics-module are usually free-standing out by the road or sometimes building mounted. Common brands include Daktronics, Watchfire, Optec, and Formetco.

WHAT CAN GO WRONG?

If something can go wrong, maybe it will, but since the leading digital sign manufacturers offer 5-year parts warranties, you won’t have to worry about maintenance costs with parts for at least five years. Some manufacturers’ warranties include service, so check to see if that’s an option. If not, typical labor rates for sign repairs apply and will vary depending on the scope of the repairs and distance from the sign shop doing the repair. Digital sign repair labor rates are calculated including travel to and from the site and can range on average in the Richmond area from around $100-$220 per hour depending on the number of qualified technicians and type of equipment needed for the job.  

www.holidaysigns.com-chester-va-maintenance-cost-of-digital-signsWHAT’S THE COST? 

What special situations could increase the bill?

  • Signs above the average size or height;
  • Signs that would require special access;
  • Service situations needing special equipment, trained IT personnel, lots of trouble-shooting, or multiple trips.

Here are the main things, in order of predominance, that can go wrong with digital signs, thus requiring maintenance. When the sign warranty expires, the sign equipment owner would have to pay for parts and labor as needed unless he purchases an extended warranty. (Contact a Holiday Signs Project manager to discuss any questions you may have concerning an upcoming digital sign project.)

www.holidaysigns.com-richmond-va-digital-sign-repair-troubleshooting

How a sign appears when one LED module goes out.

1. Module failure: Sometimes you will notice a black square on your sign, indicating a module is out. This is easy to troubleshoot and usually takes less than an hour to swap out parts for the repair. The cause is normally a loose connection or a short in the input/output connections.

2. Power Supply failure: If an entire portion of the sign goes out, it usually indicates a power supply problem. Like module replacement, the usual time needed to replace a power supply is typically about an hour for the experienced sign mechanic or perhaps a little more on older digital sign models.

3. Communications failure: Many EMC’s use wireless communications technology so a clear path from the sign to the antenna needs to be maintained. If the distance between the transmitter and receiver is too far, or if there are obstructions, then your software may not be able to communicate with the sign and you will have service issues. We have had several issues where ice has been the culprit in breaking antennas. In these cases, customers removed the source of the problem and it was no longer a problem. Time requirements for communications repairs are hard to estimate time since each case is different.

4. LED failure: LED’s normally never burn out, they just get dimmer over time. If individual LED’s should go noticeably out before their time, the repair would be similar to a module failure where the entire module of LED’s is replaced.

5. Controller failure: If the entire sign goes out and it’s not an antenna issue, then you may need a new controller. Labor time for EMC controller replacement may take a little longer than module or power supply repair, and sometimes extra time is needed for troubleshooting with the manufacturer.

I hope this has given you a little more insight on the maintenance cost of digital signs.

Contact:www.holidaysigns.com-richmond-va-how-much-does-a-digital-sign-cost

Mark Hackley, Account Executive

Holiday Signs 

mhackley@holidaysigns.comwww.holidaysigns.com-richmond-va-electronic-sign-service

(540)416-3154

 

 www.holidaysigns.com-richmons-va-examples-digital-signs-signage

Here are some other sign-related articles you may like:

 Customer Spotlights…

www.holidaysigns.com-richmond-va-worship-signs-electronic-message-signs-digital

Lifepoint Church    New Life Church    Grace Church

www.holidaysigns.com-richmond-va-signage-for-restaurants-hotels-visitors-centers-wineries-breweries-hospitality-Virginia-electric-signs-digital-message-centers

Capital Ale House    Virginia Diner

www.holidaysigns.com-richmond-va-south-boston-halifax-fishersville-lynchburg-haymarket-va-hospital-signage-wayfinding-branding-digital-message-boards-Daktronics-Watchfire-displays-healthcare

Lucy Corr Village     Augusta Health Pharmacy & Lab

www.holidaysigns.com-Richmond-VA-MD-DC-NC-custom-retail-signs-digital-messaging-LED-electronic-signage-channel-letters-awnings-storefront-graphics-

Mobility Supercenter       Puritan Cleaners       Green Top Sporting Goods

www.holidaysigns.com-richmond-norfolk-virginia-beach-fairfax-charlottesville-roanoke-lynchburg-va-electric-signage-for-banks-credit-unions-insurance-agencies-VA-MD-DC-NC

Pioneer Bank      Connects Credit Union

www.holidaysigns.com-richmond-virginia-beach-newport-news-staunton-va-theater-signage-marquees-digital-movie-boards-shows-and-showtimes-electric-signs-neon-channel-letters-

ACAC Fitness & Wellness Centers      Virginia Repertory Theater      Altria Theater

www.holidaysigns.com-virginia-college-campus-wayfinding-building-identification-signs-electronic-LED-digital-message-boards-VA-MD-NC-DC-universities-public-schools-Daktronics-Watchfire-Monument-Signs

Shenandoah University      Ferrum College

www.holidaysigns.com-richmond-northern-virginia-tidewater-commercial-development-high-rise-pylon-signs-site-ID-pole-structures-tennant-panels-EMC's-LED-channel-letters-digital-signs-shopping-center-marquees-strip-mall-box-cabinets

 Rockwood Square Shopping Center    Towne Center West     MWV Corporate Headquarters

reader appreciation 2 9automotive

Electronic Message Centers

 

www.holidaysigns.com-richmond-va-service-area-map

WE WORK IN YOUR TOWN:

(Click on a city below to see some of our work in your area!)

Charlottesville       Chesapeake       Fredericksburg        Harrisonburg       

Leesburg         Lynchburg       Newport News       Richmond      Roanoke     

South Boston/Halifax      Staunton/Waynesboro      Yorktown       

Thanks to everyone who’s been involved with the many interesting sign projects we have been challenged to tackle over the years!

www.holiday-signs.com-chester-va-staff

Contact us at (804) 796-9443
mhackley@holidaysigns.com

www.holidaysigns.com

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How Much Does a Digital Sign Cost ?

www.holidaysigns.com-richmond-va-how-much-does-a-digital-sign-costHow Much Does a Digital Sign Cost ?

Article by Mark Hackley, Holiday Signs   Contact: mhackley@holidaysigns.com

APR 2015-How Much Does a Digital Sign Cost 600

GOOD QUESTION
  How much does a digital sign cost? Dave Elmore, owner of Bookkeeping and Management Systems in Central Virginia, says he has over 300 business clients and not a single one has a line item for signage. Similarly most of our customers have foggy ideas about budgeting for electric signs, especially signs with high-tech electronic message centers, so we tend to put quotation marks around the word “budget” when approaching the subject.
 
  To determine sign budgets, sign buyers need to answer: “What type of sign is needed to project our positive image and broadcast ongoing messages that people will see and read?” From this starting point, sign specifications are worked out and the word “budget” begins to lose its quotation marks advancing toward real numbers.

  To get started in figuring out sign project cost, customers need help with answering five basic questions pertaining to www.holidaysigns.com-richmond-va-how-much-does-a-digital-sign-costdesigning signs with message centers:

1) What is your desired image?  

2) Will you use images/graphics/or just text?  

3) What fits best with the building & neighborhood?  

4) What size should it be, determined by viewing distance & sight lines?  

5) What type of communication technology do you want?

  These are the variables that drive price and, once determined, can get you close to what a new electronic sign should cost. Then you can budget for it, and if appropriate, let any groups or departments who have to help pay for it know how much and why.

SLIDING SCALE
  The chart below shows the cost drivers that help begin to answer the question, “How much does a digital sign cost?” Just like features listed on the price tag of a new car, different bells and whistles of signs add cost. For example, a small simple pole sign with a direct-wired 20mm monochrome message center would be less expensive than a larger full color 12mm sign with an architecturally customized base and decorative top. As far as average cost, lower cost solutions generally fall in the $15,000-$25,000 range, while more customized signs can exceed $50,000. Others fall somewhere in between. Some of our clients purchase digital signs outright while others choose leasing as a way to finance them.

www.holidaysigns.com-richmond-va-cost-drivers-digital-signs(Get Printable Cost Drivers Chart Here) read risk free button

CREATIVE ACCOUNTING
   Message centers should be viewed as revenue generators versus just marketing expenses. Since most applications of digital signs produce revenue, one should consider the positive impact on operating budgets. Because it’s so effective, www.holidaysigns.com-digital-sign-roi-calculatoron-premise digital sign advertising may end up replacing, reducing, or avoiding other ad expenses altogether, perhaps even shrinking advertising budgets from where they were prior to sign installation.

   We have seen some companies divide sign purchases across multiple budgets. One client splits the cost of a new digital message sign between its facilities and marketing budgets to make it work. Many retail customers who advertise across multiple media channels sometimes place digital sign purchases in their operating versus capital budgets, making purchases possible by reallocating funds from other lackluster advertising categories for better results. A good example: clients who have reallocated Yellow Pages and other non-productive advertising dollars into new digital signage for much greater ROI. (Compare the National Averages of Advertising Costs Here.)

www.holidaysigns.com-richmond-va-How Much Does a Digital Sign Cost SOLUTION DRIVEN
   If an actual budget number is known and discussed as a max spend early on, our project managers usually tailor the www.holidaysigns.com-richmond-va-how-much-does-a-digital-sign-costbest solution based on someone’s budget restrictions, but that doesn’t always mean it’s the best solution for the site. Don’t just look at equipment cost alone when shopping for digital signs. It’s more about what type of equipment and supporting signage and structural design fit best, based on the above factors. Plus don’t forget to calculate the revenue stream resulting from the sign’s normal operations! We think the best approach to purchasing a sign is making a comprehensive assessment of all the factors, designing the signage based on that assessment, and coming up with price parameters to provide the best solution possible. 

www.holidaysigns.com-nova-How-Much-Does-A-Message-Board-Costwww.holidaysigns.com-richmond-va-pricing-on-digital-signs

 

 

 

 

 

 

 

 

 

 

 

 

Want us to assess your site for digital signage? Contact us anytime.

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READ ABOUT 6 BENEFITS OF DIGITAL SIGNS:

 

 

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Check out this story about how we upgraded signs at a building renovation project transforming that 70’s look into the new age!  RICHMOND EXECUTIVE AIRPORT

 

 

 

 

 

 

 

 

www.holidaysigns.com-manassas-digital-signs-electronic-message-centers-municipal

Have you ever been to Manassas? If so, there’s no way you could have missed the new digital entrance signs we provided!!  CITY OF MANASSAS DIGITAL SIGNAGE

 

 

 

 

 

 

 

 

www.holidaysigns.com-chester-va-facilities-signs

How old is your business? Did you know that marketing milestone anniversaries can draw lots of attention and is great for public awareness?  See how we helped flaunt Kings Dominion’s 40th Celebration.  KINGS DOMINION-BRANDING AN ANNIVERSARY

 

 

 

 

 

 

 

July 2014-Museum of the Confederacy pic150 years ago Lee surrendered at Appomattox and we helped brand the new museum there both inside and out!  THE MUSEUM OF THE CONFEDERACY SIGNAGE

 

 

 

 

 

 

 

 Customer Spotlights…

www.holidaysigns.com-richmond-va-worship-signs-electronic-message-signs-digital

Lifepoint Church    New Life Church    Grace Church

www.holidaysigns.com-richmond-va-signage-for-restaurants-hotels-visitors-centers-wineries-breweries-hospitality-Virginia-electric-signs-digital-message-centers

Capital Ale House    Virginia Diner

www.holidaysigns.com-richmond-va-south-boston-halifax-fishersville-lynchburg-haymarket-va-hospital-signage-wayfinding-branding-digital-message-boards-Daktronics-Watchfire-displays-healthcare

Lucy Corr Village     Augusta Health Pharmacy & Lab

www.holidaysigns.com-Richmond-VA-MD-DC-NC-custom-retail-signs-digital-messaging-LED-electronic-signage-channel-letters-awnings-storefront-graphics-

Mobility Supercenter       Puritan Cleaners       Green Top Sporting Goods

www.holidaysigns.com-richmond-norfolk-virginia-beach-fairfax-charlottesville-roanoke-lynchburg-va-electric-signage-for-banks-credit-unions-insurance-agencies-VA-MD-DC-NC

Pioneer Bank      Connects Credit Union

www.holidaysigns.com-richmond-virginia-beach-newport-news-staunton-va-theater-signage-marquees-digital-movie-boards-shows-and-showtimes-electric-signs-neon-channel-letters-

ACAC Fitness & Wellness Centers      Virginia Repertory Theater      Altria Theater

www.holidaysigns.com-virginia-college-campus-wayfinding-building-identification-signs-electronic-LED-digital-message-boards-VA-MD-NC-DC-universities-public-schools-Daktronics-Watchfire-Monument-Signs

Shenandoah University      Ferrum College

www.holidaysigns.com-richmond-northern-virginia-tidewater-commercial-development-high-rise-pylon-signs-site-ID-pole-structures-tennant-panels-EMC's-LED-channel-letters-digital-signs-shopping-center-marquees-strip-mall-box-cabinets

 Rockwood Square Shopping Center    Towne Center West     MWV Corporate Headquarters

reader appreciation 2 9automotive

Electronic Message Centers

 

www.holidaysigns.com-richmond-va-service-area-map

WE WORK IN YOUR TOWN:

(Click on a city below to see some of our work in your area!)

Charlottesville       Chesapeake       Fredericksburg        Harrisonburg       

Leesburg         Lynchburg       Newport News       Richmond      Roanoke     

South Boston/Halifax      Staunton/Waynesboro      Yorktown       

Thanks to everyone who’s been involved with the many interesting sign projects we have been challenged to tackle over the years!

www.holiday-signs.com-chester-va-staff

Contact us at (804) 796-9443
mhackley@holidaysigns.com

www.holidaysigns.com

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Keeping Up With Other C-Stores – Benefits of Sign Upgrades

Uppy's headerKeeping Up with Competing Convenience Stores

The Benefits of Sign Upgrades

benefits-of-sign-upgrades-electric-signage-va

BIG CHALLENGE
  Uppy’s is a chain of convenience stores based in Richmond, Virginia. They faced a big challenge when two super-regional convenience store chains moved into the area and drastically changed their marketplace.

  Uppy’s made the decision to improve their stores to maintain and even grow their market share in this more competitive environment.

  “We had to upgrade our image to keep up with the new competition,” said Steve Uphof, Owner of Uppy’s Convenience Stores. “We reached out to Holiday Signs for help. They came up with a great sign package that made Uppy’s very inviting, both inside and out,” he said.

Uppy's text boxMADE THINGS WORK
   “They did a super job of coordinating with the national sign vendors too. Whatever we needed, whether it was for a large exterior gas sign or interior neon, Holiday figured it out and made it work. We continue to rely on them for signage as we add more stores.”

benefits-of-upgrading-electric-signs-convenience-storesUppys convenience store sign upgrade project vawww.holidaysigns.com-richmond-va-upgrading-old-neon-signs

 

Contact Holiday Signs About a Custom Sign Project

 

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If you liked this, see these other Signage Success Stories:

Pearson Auto Group

The Wilton Companies

American Family Fitness Centers

Village Bank Signage Package

Kings Dominion

 

www.holidaysigns.com-richmond-va-service-area-map

WE WORK IN YOUR TOWN:

(Click on a city below to see some of our work in your area!)

Charlottesville       Chesapeake       Fredericksburg        Harrisonburg       

Leesburg         Lynchburg       Newport News       Roanoke     

South Boston/Halifax      Staunton/Waynesboro      VA Beach    Yorktown     

 

What is the Cocooning Effect?

Shopping Center Repositioning

Re-Branding a Retirement Community

Turning Eyeballs into Smiles

Green Marketing

Site Lighting and Your Brand

Flexible LED Case Study

Custom Awnings

Richmond Executive Airport

Branding Grace Church

Shopping Center Makeovers Boosting Economic Development

Branding and Anniversary at Kings Dominion

 

 

Benefits of sign upgrades for retail stores – Virginia Maryland North Carolina District of Columbia – Holiday Signs

 

Signage for Theme Parks

Kings Dominion Success Story headerAlways in Need of the Spectacular Sign

Custom Signage for Theme Parks – Kings Dominion

Kings Dominion Success Story-Signage for Theme Parks

Holiday Signs helps this Virginia Theme Park attract & entertain visitors with custom electric signs.

 

www.holidaysigns.com-richmond-va-usa-signage-for-theme-parks-amusement-park-signs

SIGNAGE FOR THEME PARKS

  Kings Dominion is Central Virginia’s most exciting theme park, with over 50 rides, live family entertainment, a 19-acre water park and the largest collection of roller coasters on the East Coast.  They are constantly adding new attractions and upgrading existing ones and signage for these attractions is a big part of the park experience.

  “We’re in the entertainment business and our signs have to make a big splash,” says Steve Blissert, Manager of Signage & Graphics at Kings Dominion.

FROM CONCEPT TO REALITY

  “Holiday Signs does a great job of taking our conceptual 2-D art and www.holidaysigns.com-USA-Manfactures-Signage-for-Theme-Parksturning it into spectacular 3-D sign installations,” he said, “and they almost always have to do it on a very tight time schedule.”

  “Holiday Signs is well-versed in working with lots of different sign materials and fabrication techniques, which is great for us because of the wide variety of signage needs that we have throughout the park.”

  Signage for theme parks is one of several industry niches that Holiday Signs has worked into over the years. Custom theater signage, and historic theater marquee restoration is another entertainment related specialty.

Contact Holiday Signs About a Custom Sign Project

 

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If you liked this, see these other Signage Success Stories:

Pearson Auto Group

The Wilton Companies

American Family Fitness Centers

Village Bank Signage Package

 

www.holidaysigns.com-richmond-va-service-area-map

WE WORK IN YOUR TOWN:

(Click on a city below to see some of our work in your area!)

Charlottesville       Chesapeake       Fredericksburg        Harrisonburg       

Leesburg         Lynchburg       Newport News       Roanoke     

South Boston/Halifax      Staunton/Waynesboro      VA Beach    Yorktown     

 

What is the Cocooning Effect?

Shopping Center Repositioning

Re-Branding a Retirement Community

Turning Eyeballs into Smiles

Green Marketing

Site Lighting and Your Brand

Flexible LED Case Study

Custom Awnings

Richmond Executive Airport

Branding Grace Church

Shopping Center Makeovers Boosting Economic Development

Branding and Anniversary at Kings Dominion

Outstanding Examples of Electric Sign Projects near Richmond VA

www.holidaysigns.com-examples-of-electric-signs-richmond-va

Examples of Electric Sign Projects in Richmond VA

  Many times customers ask to see examples of electric sign projects we’ve done for other clients around Richmond, Virginia. The following is a montage of examples of electric sign projects with links to case studies about each project. (Click photos.)

  If you are looking for a professional sign company to collaborate with on your next custom electric sign project, please don’t hesitate to get in touch. From historic renovations like the iconic John Marshall Hotel sign to the breathtakingly modern VCU Siegel Center’s digital displays just a few blocks away, Holiday Signs has the skills and experience to take your brand to new heights! Our contact information is: Phone: (804) 796-9443  Fax: (804) 796-9454  Contact Us Online: CLICK HERE

mwv night

MeadWestvaco’s Corporate Headquarters High-Rise Branding, Richmond

 

www.holidaysigns.com-Short-Pump-VA-ACAC-Fitness-Center-Signage

Lettering on a Radius for ACAC Fitness & Wellness Center’s Short Pump Location

 

Winding Brook & Reynolds

Now that’s a BIG fish! Custom entrance icon at Winding Brook Development, Hanover County, VA

 

www.holidaysigns.com-richmond-virginia-reynolds-crossing-development-signs-iconic-entries

Corporate Identity Sign at entrance to Reynolds Crossing Development, Richmond

 

www.holidaysigns.com-Daktronics-digital-displays-scoreboard-installation-university-college-ceiling-mounts

VCU Siegel Center’s Center Scoreboard Sign on gymnasium floor prior to installation.

 www.holidaysigns.com-richmond-va-digital-theater-marquees

www.holidaysigns.com-ashland-virginia-green-top-signage-consultants

Green Top Sporting Goods’ Large Electronic Sign on Interstate 95 in Hanover County

 

www.holidaysigns.com-richmond-va-hotel-signs

Historical Renovation of The Hotel John Marshall Roof Sign. (Photo by Flying Dog Photography)

 

Towne Center West Sign

Towne Center West Shopping Center’s Main Entrance Sign with Digital Component

 

Close-up of the massive twenty-foot tall cut limestone end column and two-tiered pool complete with waterfall and fountain at the entrance to Harper's Mill.

Close-Up of the Massive 20-Foot Tall Limestone Column at Entrance to Harper’s Mill Subdivision.

 

Redskins Training Camp.

Holiday Signs provided the signage for the Redskins Training Camp, Richmond, VA

 

Thanks for looking at our examples of electric signs around Richmond, Virginia. Please let us know if you have any questions!

 

Our contact information is:

Phone: (804) 796-9443  Fax: (804) 796-9454 

Contact Us Online: CLICK HERE

 

Here are some other case studies and articles about signage in VA, MD, DC and NC:

 

Technically Challenging Sign Projects:
 

 

Branding & Wayfinding Signs:

 

 

Digital Messaging Signs:

 

6 BENEFITS OF DIGITAL SIGNS:

 

General Signage:

 

 

Successful Reimaging Project – Pearson Auto Group VA

Pearson Auto Group Signage RenovationSuccessful Reimaging Project in Richmond, Virginia

sign reimaging project program vaHUGE UNDERTAKING
  Pearson Auto Group is a collection of signature auto dealerships in Central Virginia whose product lines include Infiniti, Lincoln Mercury, Honda, Mitsubishi, Hyundai, Dodge and Toyota. They were interested in elevating the Pearson brand in the minds of their customers. They instituted a large scale reimaging project that included new showrooms, storefronts and signage at all eight of their locations.

 

  •     Regional group representing several national brands
  •     Wanted to elevate the “Pearson Signature” brand
  •     Integrated a single image over multiple locations

successful reimaging project signage car dealers va md nc dc

COORDINATED EXPOSURE
  “We wanted to put the Pearson name on equal footing with the national brands that we sell,” said Frank Pearson, President of the Pearson Auto Group.

  “Holiday Signs worked with us as a general contractor of signage, more or less. They waded through all the sign ordinances, worked with our general contractors and coordinated with the national sign companies to maintain brand standards. With all the problems inherent with a project of this magnitude, it was helpful to be able to turn the signage part of our re-imaging over to Holiday. They took care of everything and the new signs look great.”

  “Now our brand is getting exposure,” Pearson continues, “and our customers appreciate the connection between each of our locations. Holiday Signs played a big part in helping us reach that goal.”

examples-of-custom-electric-signs-va-md-dc-nc

www.holidaysigns.com-richmond-va-car-dealer-signage

signage-reimaging-project-va

Photos after the large-scale reimaging project in Richmond, VA

If you liked this story, here are others:

UnifiedSignage: The Wilton Companies

Many Electric Sign Options: American Family Fitness Centers

Maintaining a Strong Image: Village Bank

Landmark Sign Restoration: The Hotel John Marshall

www.holidaysigns.com-richmond-va-service-area-map

PDF of sign case study for auto dealership reimaging project

 

Contact:

Mark Hackley

Account Executive

mhackley@holidaysigns.com

(804) 796-9443

 

VA Signage Consultants

DEC 2014- We Work in Your Town- VA HeaderVA SIGNAGE CONSULTANTS

www.holidaysigns.com


One of Holiday Signs custom electric signage projects in Reston, VA.

There are many outstanding VA sign consultants available for sign design projects in VA, NC, MD and DC. Here are several of the best VA signage consultants:

AB Design of Richmond, VA designs visual communication systems that coordinate both the communication of the message and understanding of the audience and environment in which it will be applied. They develop effective wayfinding and signage designs by keeping their client’s needs first.

Ad-Vice of Mechanicsville, VA, creates solutions for new and existing signage and lighting. I have seen several of their shopping center signage design projects in Northern Virginia.

Davenport is an engineering, design, and consulting firm based in Winston-Salem, North Carolina. From their beginning as a traffic engineering firm, they continue to grow and evolve their services to benefit their clients, while maintaining a transportation focus. They design signage projects in North Carolina, South Carolina, Virginia, West Virginia and Florida.

PW Campbell is a Pittsburgh based design-build firm that specializes in branding and merchandising solutions among other many commercial building design services. We have collaborated with them on past retail financial signage projects and recently worked with them on a re-branding and name transformation project assessment in Central Virginia.

Valancourt International LLC is a fully integrated multi-disciplinary design firm based in Atlanta incorporating architects, designers, planners and consultants that specialize in consultancy for various industries. They create solutions that change the way people experience complex facilities. Their special culture and spirit is founded on a unique collaborative approach to clients and communities.

mwv night


Corporate Identity Signage designed, manufactured, and placed high on Richmond’s MeadWestvaco corporate headquarters building by Holiday Signs.

Here are some Technically Challenging Sign Projects by Holiday Signs:
 

Contact a project manager:

(804) 796-9443

(540) 416-3154

 

Here’s what Holiday Signs can do…

Product and Services: Full line/full service custom sign company provides design, permitting, fabrication, installation and maintenance services. State-of-the-art plant includes EUROCOM neon and Arete channel lettering machine. Installation and service vehicles all late model well maintained and fully stocked
Service Area: Strategically located on I-95 for easy access to all of Virginia, DC/Baltimore and Eastern North Carolina.
State(s) Serviced:
PRODUCTS
Adhesives & Tapes
Dry Mounting
Advertising Specialties
Crosses
Decals
Flags
Floor Graphics
Gilding Subcontractor
Gold leaf subcontracting
Neon Clocks
Architectural Graphics /ADA
ADA Signage
Architectural Signage
Cast Plaques – Bronze
Directories
Routed Aluminum Signs
Routed Metal Signs
Stone Signage
Awnings & Flexible Faces
 
Backlit – Signs/Displays/Awnings
Canopies
CAS/Vinyl/DSG
Advertising Graphics
Decals
Etched Signs
Floor Graphics
Cutters & Cutting Equipment
Laser Cutting
Digital Printing
Digital Signage (large format)
Electrostatic Printers
Illustration
Laminating
Electric Signs
Animation Displays
Commercial Signage
Coordinated Sign Systems
Electric Signs
Electronic Bulletin Board
Electronic Message Centers/Displays
Liquid Crystal Displays
Message Centers
Message Centers – Custom Built
Neon Signage
Routed Metal Signs
Short Run Production Signs
Time/Temperature Displays
Video Displays
Wholesale Channel Lettering Manufacturing
Installation Equip & Services
 
Auger – 11 ft to 20 ft.
Changeable Letter Sign Systems
Gas Price Changer
Letters
Letters (Cast & Fabricated Architectural – Alluminum)
Letters (Cast & Fabricated Architectural – Stainless Steel)
Letters (Channel)
Letters (Foam)
Letters (Formed)
Prespaced Copy
Vehicle Lettering
Wholesale Channel Lettering Manufacturing
Lighting, Electrical & Power Components
Area Lighting
Flashers
Indoor Low-voltage, Mercury free, Multi-functional Neons
Manufactured, Stock & Specialty Signs
ADA Signage
Architectural Signage
Directories
Interior ID Systems
Portable Signs
Stone Signage
Window Signs
Wood Produced Signs
Yard Signs
Miscellaneous Sign Materials
Stained & Etched Glass
Stained Glass
Neon
Neon Clocks
Neon Plant & Processing Equipment
Neon Signage
Neon Tubing – Wholesale/Retail
Non-Electric Signs
Coordinated Sign Systems
Etched Signs
Interior ID Systems
Stone Signage
Vinyl Cut Signage
Outdoor Advertising
Painted Bulletins
Yard Signs
P.O.P. Signs
ATM Related Products
Point-of-Purchase Displays
Video Displays
Professional & Business Services
Copywriting
Corporate Presentations
Design Services
Illustration
Leasing of Signs
Permit / Licensing
Storefront Renovations
Surveys
Transport For Custom Signs
Screen Printing
Illustration
Sign Components
Custom Sign Cabinets (alluminum)
Custom Sign Cabinets (Extrusion)
Custom Sign Cabinets (Sheet Metal)
Flags
Post and Panel Systems
Sign Fabrication & Shop Equipment
Vacuum Forming Equipment
Software & Hardware
CAD/CAM Systems
Subcontractor Services
Consulting
Design Services
Installation Services
Service/Maintenance
Vehicle Graphics
Advertising Graphics
Vehicle Lettering
Installation Equipment
Auger: up to 10ft,Auger: 11ft – 20ft,Auger: 21ft and over,Back Hoe,Boom: up to 45ft,Bucket Truck: up to 35ft,Crane: up to 45ft,Custom Billboard Structure,Dump Truck,Electric Discharge,Hydraulic Digger,Pavement Breaker,Pressure Cleaning Rig,Remote Armlift,Remote-powered Ladder,Scissor Lift,Auger Truck,Boom: 46ft – 80ft,Bucket Truck: 36ft – 50ft,Bucket Truck: 51ft and over,Crane: 46ft – 80ft,Crane: 81ft and over,Flatbed Trailer,Four Wheel Drive,Generator,Ladder Truck: up to 55ft,Ladder Truck: 56ft and over,Low Boy Trailer,Pick-up Truck,Remote Service Boom,Scaffolding,Service Truck,Torches,Two-man Lift,Utility Truck,Welding Equipment,Double Bucket Truck: 36ft – 50ft,Sandblaster: portable

Unified Signage

The Wilton Companies

UNIFIED SIGNAGE: THE WILTON COMPANIES

 

The Wilton Companies pic 1

 

AIM FOR ICONIC RECOGNITION
  How quickly do people recognize your brand from the street? Also, how many of them remember you after they pass your site? It’s important not to forget your brick and mortar branding as you focus on customer’s on-line experiences with your business.

  The Wilton Companies is a dynamic, full-service real estate firm that owns, develops and manages a diversified portfolio of over 3 million square feet of commercial property in Richmond, Virginia and the Mid-Atlantic region.  They wanted to create an image that not only showed how large and wide-ranging their real estate holdings were, but would also visually tie their properties together.

  •     Over 3 million square feet of commercial real estate
  •     Needed more than signs to unify their brand
  •     Wanted a signage partner to grow with them

https://college-writers.com/

The Wilton Companies pic 2

  “Even though we have many diverse properties, we wanted each one to be readily recognizable as a Wilton property,” said Rich Johnson, President and CEO of The Wilton Companies.

  “Holiday Signs was instrumental in implementing our new logo into signage. When we came back and told them about our green accent color band idea, they did a great job of finding ways to bring it to life on many different kinds of buildings.”

The Wilton Companies text box

 

 

 

 

ATTENTION TO DETAIL
  “We’re a growing company,” Johnson adds, “and we need a sign company that we can depend on now and in the future. HolidayThe Wilton Companies pic 3 Signs fits that bill. Their attention to detail and their understanding of our needs has gone a long way to building a successful relationship.”

 

Other Branding Case Studies:

www.holidaysigns.com-chester-va-facilities-signsBranding an Anniversary

 

 

June 2014 Branding- Grace Church pdf

Branding Grace for All

 

 

www.holidaysigns.com-digital-theater-marquees-virginia-nc-pa-md-dc-sc-NATOBranding a Historic Theater

 

 

 

The Wilton Companies pic 5

 

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