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11930 Old Stage Rd. - Chester, Virginia 23836 - (804) 796-9443
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What’s the Cost of Signage Design?

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What’s the Cost of Sign Design?

cost of sign design va chris murphey
Holiday Signs designer, Chris Murphey, at work on a sign detail.

 

UNIQUE FIELD
  When I first started my career in construction and signs, I was a civil engineering technician in Bethesda, Maryland; then an architectural draftsman in Charlottesville; then the primary design and sales person at my own custom sign company in Waynesboro, Virginia. I understand sign design, and it is such a unique field, blending so many trades into one project. Just like commercial buildings, signs need foundations, electric power, steel, framing, exterior finishes. I guess the only things different are HVAC and plumbing, although we have designed and built signs with waterfalls! And if you consider cooling fan systems in certain brands of electronic message centers, signs kind of have HVAC components as well!
  These days I’m involved with the marketing and sales of custom electric signs all across Virginia, Maryland, DC, and eastern North Carolina at Holiday Signs, located in Chester, Virginia, just several miles south of Richmond. Many times customers ask, “What’s the cost of sign design?” The answer depends on the size and scope of the job and varying levels of design drawings are required for different sign projects. But there are three main design phases involved in a typical sign design:

www.holidaysigns.com-chesetr-va-sign-designers-cost-of-signage-design
Signage design specialist, Darin Bramwell of Holiday Signs, sizing up a new project.

 

Phase 1-Engineering  
o    Site Survey and Photos
o    Details of sight lines
o    Construction options

Phase 2-Preliminary Sketches
o    Selling an overall concept
o    Showing various options

Phase 3-Finalized Drawings
o    Final Presentation Drawings
o    Permit Drawings
o    Shop Fabrication Drawings

 

www.holidaysigns.com-richmond-va-cost-of-signage-design-virginia-DC-MD-NC

  Determining sign design fees depends on the sign company or sign consultant you use. Most electric sign companies charge for their design services on an hourly basis, but some sign design consulting firms determine their fees as a percentage of total construction cost, the way many A&E firms often do. (Read about average costs of custom electric signs at this link.)
HOURLY RATE
  Around the Raleigh-Richmond-Washington,DC areas of the southeast, where our sign company is located, the average rate for sign design by in-house electric sign company designers is about $60-$125 per hour depending on the sign designer doing the work. The more seasoned and experienced the designer, the better quality of work and costlier the designer. We utilize a team of skilled designers that work from our office and manufacturing plant in Chester. Our in-house prices are less than many alternatives and we have one of the most well-rounded sign design teams in the Central Virginia region.  
AS PERCENTAGE OF CONSTRUCTION COST
  As a rule of thumb, sign design generally ends up being about 7% to 13% of the overall sign construction cost on large projects, although this may vary by firm and project. (Sign construction costs include any scope of the project where project management is required from initial meetings and surveys to final installation.)

cost of design drawing
END-RESULTS IN MIND
  The most important element of customized sign design/build projects is being able to effectively coordinate ideas between the owner, the architect, the city or county, and other parties involved. Good, effective design is one thing, but the end product has to convey what the original design concept was all about. You should work with a sign company who is able to look at all the parts and pieces in advance to make sure they will all go together as planned. If you miss one part, you have to do a lot of manipulation to make it all come together. The value in utilizing an experienced sign company is an important aspect for consideration when considering a custom sign designed specifically for your site.

Contact:

The Holiday Signs Project Management Team with questions!

 

Any of these signage designs look familiar?

(Click on pictures for individual case study articles.)

mwv nightfishwww.holidaysigns.com-pioneer-custom-electric-signs-richmond-virginia Augusta Health EMC Picturewww.holidaysigns.com-richmond-virginia-complex-signageAltria Theater 2-21-14 041Floor & Decor RichmondJanuary 2015-Technically Challenging- VCU GYM pic specialwww.holidaysigns.com-richmond-va-city-entrance-signs-entry-monuments-municipal-communication-digital-signage-systems-VA-MD-NC-DCwww.holidaysigns.com-northern-virginia-church-sign-companiesRoanoke Airport Wayfinding Photo4

 

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www.holidaysigns.com-richmond-va-service-area-map

WE WORK IN YOUR TOWN:

(Click on a city below to see some of our work in your area!)

Charlottesville       Chesapeake       Fredericksburg        Harrisonburg      

Leesburg         Lynchburg       Newport News       Roanoke     

South Boston/Halifax      Staunton/Waynesboro      VA Beach    Yorktown     

 

What is the Cocooning Effect?

Shopping Center Repositioning

Re-Branding a Retirement Community

Turning Eyeballs into Smiles

Green Marketing

Site Lighting and Your Brand

Flexible LED Case Study

Custom Awnings

Richmond Executive Airport

Branding Grace Church

Shopping Center Makeovers Boosting Economic Development

Branding an Anniversary at Kings Dominion

 

Holiday Signs – 11930 Old Stage Rd. – Chester, Virginia 23836 – (804) 796-9443

 

Thanks for Visiting!!  Please visit again soon!

 

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