Entries by Mark Hackley

Virginia Independent Car Dealers Meet in NOVA

FREDERICKSBURG USED CAR DEALERS GROUP MEETS District 4 of the Virginia Independent Automobile Dealers Association (VIADA) gathered in Fredericksburg, VA, last night just as the Baltimore Orioles were losing their last American League Playoff game to the Kansas City Royals. The VIADA is organized with 8 chapters across Virginia, with state membership growing and nearing […]

See Why Virginia Diner Switched Their Signs from Neon to LED

REDUCING THE ELECTRIC BILL WHILE BOOSTING THE BRAND CASE STUDY: Retrofitting the Neon to LED at Virginia Diner LONG LEGACY   When the Governor recognizes a business in an official Proclamation, calling its 85th anniversary to the attention of all the citizens of the Commonwealth of Virginia, you realize its significance and reputation. Such was the […]

We Work in Your Town- Charlottesville, VA

CHARLOTTESVILLE, VA… Holiday Signs is Central Virginia’s premier custom electric sign company and, just in case you haven’t noticed, we work in your town too! We’ve been turning traffic into customers for over 40 years and look forward to the chance to help your organization attract attention in your part of Virginia.     Contact: […]

VIRGINIA SIGN CASE STUDIES BY INDUSTRY

VIRGINIA SIGN CASE STUDIES OF AREA SIGN PROJECTS BY INDUSTRY People are often interested in seeing examples of our signage work around Virginia. In response, here is a list of printable PDF’s of some sign project case studies sorted by many of the industries we serve: Commercial Development, Financial, Hospitality, Not-for-Profit, General Retail, Healthcare & […]

City of Manassas Variable Message Signs Now Operational

  Municiple Messaging Signs Now in Operation, Manassas   FUNCTIONAL GREETINGS   When customers like the City of Manassas trust you with providing over $300,000 worth of digital signage equipment that they will rely on as an important communications tool for many years to come, it reinforces your technical self-worth to know you are not just […]

Our Approach to Sales, Part 2- Budgeting for Digital Signs

Our Approach to Selling Signs Part 2: Budgeting for Digital Signage RESEARCH NEEDED   Dave Elmore, the owner of Bookkeeping and Management Systems in central Virginia, says he has over 300 business clients and not a single client has a line item for signage. We often put quotation marks around “budget” when discussing the word since, more times […]

REFRESHING A SCHOOL PLAYGROUND SIGN

REFRESHING SCHOOL SPIRIT HOW PAINTING AN OLD ROCK BRIGHTENED A SCHOOLYARD FUN PROJECTEvery now and then you get a chance to help the community with your time and talent.  Recently I was able to have just such an opportunity for a fun weekend volunteer project. My wife is a math coach in Staunton, Virginia. Before […]

How to Build a Strong Manufacturing Team ? Signage Can Help

How to Build a Strong Manufacturing Team? PLANT DIGITAL MESSAGING MAY HELP I recently took a tour of an industrial plant with a Chamber of Commerce group. It’s always interesting to see how other manufacturers conduct business and see the unique products they manufacture. After a short roundtable discussion about current challenges at this particular […]

Our Approach to Sales, Part 1- Finding Your Unique Image

Our Approach to Selling Signs Part 1- Deciding What’s Right A PROCESS On any given day, our project managers are working on a variety of sign types.  I walked through our Chester shop and among the many projects in production, I noticed a set of custom channel letters for a church, an internally illuminated pylon […]